Believe it or not, there are still boatloads of people out
there with high-rate mortgages that haven’t taken advantage
of today’s lower rates. We target them using credit bureau
data: age / type of loan, current rate, FICO, number of late
payments, etc. We use a simple mailer that makes them do a
double-take to understand the reason for the communication.
Remember, the best sales letters are initially perceived as
something OTHER than sales letters.
This program is working gangbusters all across the U.S.
Because you’re talking exclusively to people who have a
known problem, your participation rate is going to be very
high – and so will your profits.
BEST: Total Cost Per Mailer =
61¢ per
unit
This is inclusive of all creative, printing and mailing
fees, inclusive of Standard Class Postage and Pre-Approved
Credit Bureau Data.


To order today, please call
Erik Burnett at 1-800-843-8861 ext. 14, or send Erik an
email by clicking
HERE.
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