One of the hottest markets right now is Prime loan holders
of Adjustable Rate Mortgages, (ARMs.) Since the
collapse of the subprime market, few people are going after
that particular group of prospects. BUT - many of our
clients are going after "A-paper" customers who entered into
an adjustable rate loan in the past 2 to 5 years.
They're ripe to refinance into a new FHA loan - and they
definitely want "out" of their variable rate loan in case
things go back up again... ("in case".)
We can target ARM holders who meet the core criteria for FHA
approval - but who are NOT current FHA holders. The
closing ratio is very high, because the names are carefully
selected.
This letter
features real basketweave check stock paper with the
safety-protect feature. So customers think they're
getting a real check. We use a brown kraft outer
envelope with official-looking lettering to get it opened.
Does it work? Yes it does, very well thank you.


To test an Arm Twister letter campaign in your area, please call Erik Burnett,
1-800-843-8861, ext 14, or click
HERE to send an email request.
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