"ARM Twister" is Great for High Rate ARM Holders

 

One of the hottest markets right now is Prime loan holders of Adjustable Rate Mortgages, (ARMs.)  Since the collapse of the subprime market, few people are going after that particular group of prospects.  BUT - many of our clients are going after "A-paper" customers who entered into an adjustable rate loan in the past 2 to 5 years.  They're ripe to refinance into a new FHA loan - and they definitely want "out" of their variable rate loan in case things go back up again... ("in case".) 

We can target ARM holders who meet the core criteria for FHA approval - but who are NOT current FHA holders.  The closing ratio is very high, because the names are carefully selected.

This letter features real basketweave check stock paper with the safety-protect feature.  So customers think they're getting a real check.  We use a brown kraft outer envelope with official-looking lettering to get it opened.  Does it work?  Yes it does, very well thank you. 




To test an Arm Twister letter campaign in your area, please call Erik Burnett,  1-800-843-8861, ext 14, or click HERE to send an email request.

 

 

 

 

 




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